Relying on the launch of an innovative product to better secure customer loyalty
Participating in the launch of a major innovative care product of the brand with a mailshot addressed to loyal customers. Arousing desire with a particularly original and attention-grabbing envelope.
Creating a mailshot on the launch of an innovative star product. Presenting it on the envelope itself and developing its communication on a brochure. Special prices and numerous advantages are to bolster the loyalty-building mailshot and reinforce its commercial appeal.
Strengthening the emotional ties between the client and the brand through the notion of a privileged offer on a new product. Gifts and exceptional advantages are also included.
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